Stephen Rotella Day to Day Manager

Business Leaders, Financial Advice

Stephen Rotella is the CEO and President of Stone Castle Cash Management, a financial company that was founded in 2003. This company offers RIAs, trusts, and more. Headquartered in New York city, has become one of the largest brokerages in the country. Stone Castle has $12 billion in assets and employee owned at Charlesbank Capital Partners and Canadian Imperial Bank of Commerce.Stephen Rotella earned his Bachelor’s degree in Economics from State University of New York located at Stony Brook in 1975. He received his MBA in Finance at State University of New York, located in Albany, in 1978.After graduation, Rotella worked at Accenture as their senior consultant for two years before accepting the Vice Presidency position at The Reserve Group for four years.

Mr. Rotella has more than 30 years of experience in financial experience. He was employed as the CEO of Chase Manhattan for 18 years prior to working at Stone Castle Cash.Stephen Rotella is on the Board of Directors at Lift and Stony Brook School of Business. The CEO had previously served on several boards, including Ballet Met and Youth Care.Stephen Rotella considers himself a morning person who likes to get up around 5:45 each day. He eats a hearty breakfast and then takes his dog for walk in Central Park for exercise. Rotella makes sure he has an updated to-do list every day. He only focuses on the three most important initiatives. He’s excited over robotics, especially AI, and believes they will make a tremendous impact in the world.

As a successful business man, Rotella says it is best to keep things simple. To be successful, a person needs to focus on the viability of the product you are trying to sell. It is important to be a good listener in order to know exactly what the client wants and how to serve him well. Mr. Rotella doesn’t like to look backwards on the mistakes he had made personally or in business, he always likes to look ahead and be a better person in the future than he was in the past.







Altruistic CEO Boosts Company and Community With Wisdom

Business Leaders

Quality leadership is defined by methodical nature in synergy with adaptability. These are the factors that forge today’s magnates, the titans industry. Through corporate culture, firms begin to embody the nuances of their leaders, and this is why Nabors Industries is at the top of the market.

Anthony Petrello has faithfully guided the company since 1991, after a 12 year career at Baker & McKenzie. As a manager at the law firm, he was tasked with international law, priming him for challenges to come. Conquering logic in its many facets, Anthony Petrello is quite the Renaissance man; exemplified by his J.D from Harvard Law School, and M.S. from Yale. Since Anthony Petrello became CEO in 2011, Nabors Industries share prices have gone up a stunning 180%. As Nabors Industries operates in over 20 countries, it is one of the world’s largest offshore drilling contractors, and employs the world’s largest land based rig-drilling fleet.

There are various other ventures enhanced by Petrello’s bold leadership. The man is a director at Stewart & Stevenson LLC, as well as Hilcorp Energy Company. In this capacity, he extends his capabilities outward. However, he also spends some of his time in a magnanimous manner. Petrello is a member of the Board of Trustees at Houston Children’s Hospital. He puts his money where his mouth is, Petrello recently gave $5 million to the hospital’s neurological research institute. Helping the helpless is the spirit of philanthropy, and so Petrello gives back to his community in bountiful beauty.

While not all companies can lay claim to such a selfless leader, it is certain that Nabors Industries has been blessed by such a stalwart. Given the often impersonal characteristics attributed to CEO’s around the globe, it is refreshing to see a man of true character at the helm of a global giant.

Lori Senecal’s Views On The Relationship Between Wayward Celebrities And Brands

Business Leaders

Lori Senecal believes that there is a lot that corporations and their brands can learn from wayward celebrities such as Lindsay Lohan, Britney Spears, Jessica Simpson, and the late Amy Winehouse. She believes that these women have employed innovative strategies that have served to enhance success of their brands alive.

On many occasions, celebrities have done things that have been viewed by many as self-destructive. Lori Senecal posits that they endanger the works that made them famous and embarrass themselves. In addition, celebrities flirt with disaster and engage in activities that leave them hospitalized. These strategies have helped celebrities to continue painting the pages of glossy magazines, be hired by different corporations as their brand ambassadors, and establish successful product lines that have grown into multi-million businesses. Below are some of the lessons that could be learnt from celebrity antics.

Lori Senecal contends that brands should hire great stylists. These individuals have played a critical role in elevating the careers of various celebrities. Stylists have managed to transform Lindsay Lohan from Disney Teen Queen to Karl Lagerfeld. These professionals have also seen Nicole Ritchie transform from a ‘stripper casual’ to a red-carpet tastemaker. Brands such as Heineken Premium Light and iPhone owe their success to the strategies used by various stylists.

Read more:
Women in Business: Lori Senecal, Global CEO of CP+B, formerly Global Executive Chairman of KBS
CP+B Names Senecal Global CEO

Consumers love a great comeback, not a good train wreck. Lori posits that celebrities have mastered the art of employing good comebacks from personal issues such as rehab and unwanted pregnancies. For instance, Martha Stewart has made millions of money from the publicity generated by her jail stint for tax evasion. A company that has managed to use the comeback strategy successfully is Nintendo. With the emergence of Sony PlayStation, many people thought that Nintendo had gown under. However, the company reinvented itself and came up with Wii.

Courtesy of these wayward celebrities, people can learn about talent expansion. For instance, B-level actors are marketing themselves as producers, directors, online entrepreneurs, and owners of fragrance or clothing lines. In the corporate world, game consoles have adopted the expansion of talents by increasing the functionalities of their products. Today, one can browse the internet and playing movies through the Xbox.

Corporates should be able to downsize. Lori Senecal argues that female celebrities have used these strategies for years. There is usually a star dropping below 100 pounds and sparking rumors on her eating disorder. Such moves have helped The Olsen Twins to reinvent their careers. The idea of downsizing can be stopped in the iPod Nano and the Mini-Cooper. In today’s world, smaller means hotter and buzzier.

About Lori Senecal
Lori Senecal is the chief executive officer of Crispin Porter + Bogusky advertising agency. She is in charge of expansion and growth of the company. In addition, she is responsible for coordinating operations in nine international offices belonging to the firm. Previously, Lori worked for MDC Partners, McCann Erickson, and McCann World group. Lori is an alumnus of the renowned McGill University where she graduated with a degree in commerce.

Find out more about Lori Senecal on Adweek

Doe Deere and Lime Crime

Business Leaders

Doe Deere who is also known as the ‘Queen of Unicorns’ and has a unique style that has captured the attention of others. Deere always has a new color of hair and by looking at her, you can see her passion for makeup. Doe was born in Russia and moved to the United States when she was seventeen years old, she moved to New York, but currently lives in Los Angeles.

Doe states that she has always been imaginative, and dreamed of being a musician which is what she pursued when she moved to New York. She was also always creative. At the young age of 13 she sold temporary tattoos. She started out in music and was in a band when she lived in New York City, but ended up getting into makeup and she loved it.

Doe believes that women should follow their hearts. She believes that everyone has unique talents and skills and should use them. She also think that it is important to be yourself, because that is where you truly find what you love. Growing up she felt alone and different, but when she grew up she realized that many others felt the same way and that is how her makeup line ‘Lime Crime’ was born.

Back in 2008, bright colored lipstick was different and hard to find, but Doe always loved the bright colors. She couldn’t find the makeup she wanted, so she started to make them. People fell in love with the products, making them very popular.

Doe states that makeup makes her feel like she has the freedom to be her own person. She expresses herself through her makeup and clothing, and that really shows when you look at Doe Deere. Her makeup line ‘Lime Crime’ has become very popular and people every where have fallen in love with Doe’s unique style. Doe realized that she wasn’t the only one looking for something different when her products started booming. Doe is still coming out with new Makeup products to wow others and make them feel unique.

Follow her @doedeere

Malini Saba: One of the Good Ones

Business, Business Leaders, Women in Business

In the news, we always hear about the bad side of business. We focus on those business tycoons that get their millions from the sweat of others. We always hear about fraud and other crimes that these white collar individuals are cooking up. Wouldn’t it be nice to hear about a tycoon that helps people and pulled herself up from rags to riches? Well now we can hear about that person, and that person is Malini Saba.


Maini Saba grew up in the poor nation of Sri Lanka, located in Asia. She moved to the United States at a very young age and with very little money. Once she and her husband went through their education, Malini became very interested in business, particularly on the investment side of things. She traveled around asking several successful investors what they did to get where they are today. She wanted to know the capital requirements and investment strategies that made these successful investors who they were. She applied to work for several investment firms and venture capital firms, but she was turned away at every corner. That is when she created Saban.


Saban is now a leading investment firm that focuses on real estate, tech, oil, and gas. They are also starting to get into the commodities markets, owning several hectares of rice patties and fields. Malini has the bold strategy to invest where nobody else is willing to. She sees risk as a good thing. She sees risk as a way to greater rewards because of the greater effort that goes into the investment. It was this strategy that led to her success.


Because of her success in the business world, she was able to give back through philanthropy. She gives out millions of dollars to charities that she believes in, and she even started one of her own. Malini created Stree, a nonprofit organization that is focused on the plight of women around the globle. This organization works with women to get them the healthcare that they need, legal empowerment, and a way to fix the public policy in their areas. Today, Stree’s reach stretches across Asia, Africa, the Middle East, and Europe.


Malini Saban is focused on making a worldwide impact. She has seen what it is to be poor, and she knows what it means to grow up in a world where women are treated as lesser people. Through her investment success, she has tried to change the world to make it a better place for everyone.



JustFab founder Adam Goldenberg

Business Leaders

Adam Goldenberg and his partner Don Ressler are somewhat famous in the world of fashion as the CEOs and co-founders of the retail brand JustFab and the co-founder of the athletic brand Fabletics. Adam Goldenberg in particular is well known among fashionistas for his work with the popular JustFab brand. The actress Kate Hudson has name dropped him in many interviews she has given. Specifically she mentioned her friendship with him as the reason why she was inspired to be a co-founder along with him for Fabletics athletic wear on

JustFab has grown so much that in 2014 the company made one billion dollars. It was one of thirty-eight companies that made it to the one billion dollars earnings of that year. It is safe to say that JustFab is a successful business thanks to Adam Goldenberg and their faithful shoppers.

Adam Goldenberg points out in interviews that the fashion retail industry makes about three hundred and sixty billion a year in North America alone. Online fashion sales make up about fifty billion of that. Goldenberg estimates that in five years online fashion sales will be half of the three hundred and sixty billion dollars. Adam Goldenberg insists this as why he decided to go into the online fashion business. The company has opened up a few brick and mortar stores in select locations though, because he believes it is well worth it to get the name of the company out there and to get some business from those fashion shoppers who prefer brick and mortar locations to go to. Adam Goldenberg also believes that online fashion business will ultimately overtake the old dinosaurs in the fashion realm like The Gap, Forever 21, H&M and Abercrombie.

He has worked as the CEO and founder of JustFab for six years, Dermstore for seven years and Intelligent Beauty for ten years. Each of these business are involved in the beauty and fashion industries at He additionally started his career with Gamer’s Alliance that later became Intermix Media, where he worked as the founder and CEO for two years and then as the chief of operations for six years. For every modern fashionista, you’ll want to keep a lookout on JustFab. You’ll also want to keep up with the CEO and founder Adam Goldenberg, so you can see what’s next for the ever growing and evolving fashion brand.

Kenneth Goodgame – A Guru in Operations Management

Business Leaders

Mr. Kenneth Goodgame is a guru in Operations Management whose focus is to ensure OEM excellence. He does this by combining creative merchandising and marketing, smart business strategy and streamlined financial oversight. He strives to deliver a balance of key performance indicators, quality assurance, corporate alignment and employee engagement. His skills in cost analysis, negotiations, quality improvements and leadership promote growth in a company. He relies heavily on his experience to avoid making mistakes and analyze the market.

Kenneth Goodgame’s experience comes from working at Ace Hardware, The Home Depot, Black and Decker, Rubbermaid Cleaning Products and True Value Company. He has had different roles at each of these organizations. At Ace hardware, he held the position of Global Materials Manager. While at the position, he improved the existing processes and came up with new products. He also applied his marketing skills to increase sales to a record high. He joined Rubbermaid Cleaning Products in 2002 where he held the position of president at the company. While at the company, he came up with microfiber cleaning products that assisted to reduce infections spreading in hospitals through cleaning products. The products are used by hospitals to date. He is also credited with creating the wave break technology in the company’s mop bucket systems. At True Value Company, where he joined in 2013 and serves to date, he holds the position of Senior Vice President and Chief Marketing Officer. Kenneth has helped the company become internationally recognized through his innovative programs.

Other than through experience, Kenneth Goodgame gets his finance and marketing skills from his education. He graduated from the University of Tennessee-Knoxville where he specialized in Finance and Marketing.

To be as good as he is in his field, Mr. Kenneth relies on people. He understands that to be a good leader, one has to be a team player. Goodgame empowers his colleagues by allowing them to contribute ideas that will help increase the productivity of a company. He then borrows a little from each idea and comes up with a solid plan. This helps his colleagues feel like a part of the company’s success.

Mr. Goodgame’s vision for every company that he has had the opportunity to work for has been to help them become a market leader. True Value is currently benefiting from his services, thus leaving a mark in the retail world.

Eric Pulier Has Created Many Companies

Business, Business Leaders

Eric Pulier’s astonishing career has been documented by some of the most respected publications in the world. His knack for succeeding in an industry where so many others fail has made his competitors envious of him. The tech world is very unforgiving. Companies are here one day and gone the next. The companies that gain a foothold are the ones that truly have something special to offer to consumers. This is something that is much easier said than done. There is a massive amount of competition that new companies need to overcome in order to stay afloat. Eric Pulier has said that you have to carefully analyze every move that your competition makes. This will give you the ability to adjust your strategy accordingly. He says you need to pay just as much attention to your own company as you do to your competition.

Eric believes that a common mistake many people make when they are launching a startup is choosing a market that has too much competition. He said your new business is more likely to get lost in the sea of competition if you do this. You will be much better off if you start by selling products that are not quite as popular. There will be less competition. This will allow your new business to make a name for itself and develop a loyal following. You can then start to make a profit. Wait until you have some money saved up before you try to sell products that are in a more competitive market.

Pulier said startup owners often do not take the necessary time to create an effective marketing strategy. This is something that needs to be developed long before the date that you plan to launch your startup. Using social media as a marketing tool is essential in today’s world. Eric said that hiring a social media consultant would be a worthwhile expense if you are not very knowledgeable about the latest marketing techniques. Getting the word out about your new startup and letting consumers know it exists is essential for its survival. This all comes down to good marketing.

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The IT Career of John Goullet

Business Leaders

John Goullet has led an extremely successful career in the IT sector since the 1980s. He first attended and graduated from Ursinus College. He would spend the rest of his career in the IT industry. Beginning in 1981 he worked primarily as an IT consultant at such companies as Computer Sciences Corp., The Cornstell Group, Information Services, TSR Consultants, and Cap Gemini. During the last few years of his time as an IT consultant, he segued into a concentration on IT staffing. In 1994 he transferred to the IT staffing sector and founded Info Technologies.

It has since become one of the fastest-growing businesses in the world. It was not long at all before it was a $30 million firm. In 2010 it merged with DIVERSANT Inc. The cooperation is just called DIVERSANT, LLC. John Goullet remains its principal. The company has been able to reach this phenomenal stage of success precisely because it has been willing to adapt to the ever changing face of the industry. It is also widely respected as being the best such firm in the world, painstakingly accurately matching IT professionals to complementary firms. During this process it does an intense analysis of both the professional and the various companies.

Goullet is the current Chairman of Diversant, LLC. He has a very optimistic look at the company’s future. All signs point to his optimism being validated and his company revolutionizing IT in the future. Expert analysts of the field worldwide agree that this is the case.

James Dondero: Looking for Ways to Give Back

Business Leaders

When you are the president of a company like James Dondero is, there are a lot of responsibilities that come with it. One responsibility that often gets overlooked and is sort of an unwritten rule is the fact that the right thing to do is give back when you have the chance. As the president of Highland Capital Management, this is something that James Dondero has always taken incredibly seriously. It is not something he takes lightly or overlooks. He knows what he has to do as president, but as far as giving back to others, that is something he knows in his heart is the right to do. That is why he is working, hand-in-hand with Linda Owen, Dallas civic leader and former president of The Woodall Rodgers Park Foundation. They are going to sit down together and come up with a plan to best utilize Highland’s philanthropic ventures.

As of this moment, they are growing each and every single day. Because of that, he needs a little extra help in taking care of it. He wants to make sure that everyone gets their day in court and he is able to help out as many charities and people as possible. With Linda Owen on board, he will be able to expand it in many new and exciting ways.

He realized he needed someone that was a professional in this field of employment and they don’t come more polished, professional, and experienced than Linda Owen. She is an expert in this field and can help the company in many various ways. She has her pulse on what charities need help and the ways they can make it even bigger and better. The fact that James went out of his way to hire this individual and is devoting this type of time, dedication, and money to this project shows and proves just how much this means to him. This is not something he takes lightly.


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